Heather Jackson

Director of Account Services

With over 25 years of experience, Heather has worked across all media and industries, including education, consumer packaged goods, healthcare, and automotive. Heather’s passion for brand building started at her first ad agency in NYC, planning national media for P&G. She honed her retail sales skills with the launch of Pfizer’s Listerine Pocket Paks and then moved into experiential events for a national marketing agency. Always up for any challenge, she once had to fill in for a colleague at an experiential event televised live on ESPN. She wore an inflatable Sprout costume – the Jolly Green Giant’s sidekick — and did cartwheels while kicking an oversized soccer ball in front of Chivas soccer fans in Los Angeles.

Heather was in charge of operations for the advancement division at Roanoke College, where she had previously earned a Bachelor of Arts in English and Communications. Her core clients include Tidewater Community College and Accelerated Training in Defense Manufacturing.

Career sans advertising:

Geriatrician