The Taubman Museum of Art

Taubman Museum of Art

Screenshot of the Art Museum of Western Virginia website home page

Overview: Building the progressive and ambitious Randall Stout–designed art museum in southwest Virginia was bold. Launching the $66 million capital campaign in the largest recession since the Great Depression was even bolder. AccessU played a pivotal role in the early stages of the fundraising, helping create a transitional identity and website to galvanize the vision for the future. We created newsletters, direct mail, and exhibition-specific marketing materials for several years, helping the old museum remain viable while the new one was built.

How Access Created Traction:

  • Print Collateral
  • Newsletters
  • Direct Mail
  • Interim Development Website
$66 Million Capital Campaign
Cover of a sample issue of the Art Museum's magazine.
A brochure for the Art Museum Store
Progress and Promise banner for the Art Museum of Western Virginia