About Us
The Creative Edge in Competitive Enrollment.
At AU, we believe that most challenges facing colleges and universities – including enrollment, alumni and donor engagement, and general brand reputation — can be overcome by well-conceived and beautifully executed design and messaging.
We begin every relationship with a comprehensive exploration of that institution. This ensures we aren’t just designing for our clients, but with them, informed by who they truly are and what they aspire to be.
Rather than following trends or relying on pre-packaged solutions, we develop strategies and creative work that are uniquely tailored to your institution. As a result, nothing we deliver is ever “cookie-cutter” or derivative. Instead, we strive for outcomes that feel genuinely distinctive.
In our nearly 30 years of business, we have won more than 400 awards for creative excellence and communications results. But we’re not in it for the awards. We care about communicating clearly to multiple stakeholders, turning prospects into students, alumni into donors, and professionals into workforce partners.
You have a great story to tell.Entrust it to us.
Our full-service teams flex to meet your needs.
Enrollment Digital
Qualitative & Quantitative research
Strategy & Insights
Account Planning
Positioning
Audience Personas & Segmentation
Launch Planning
Targeted Communications
CRM Strategy
Media & Analytics
Data Analysis
Measurement & Optimization
Training for your team
Board Communications
Brand, Creative, and Websites
Strategy and positioning
Video concepting & production
Visual Identity
Creative Services: digital, social, email, radio, TV, print, and more
Photography
Content creation
Event planning
Fundraising
Website development
Front & back-end design
Landing Pages
Microsites
UX and UI
PR & Strategic Communications
Public relations
Media relations
Media monitoring
Crisis communication
Social Media
Community management
Paid campaigns
Performance reporting
Event planning
Speaker support
Social activations
Fundraising
Brand launches
Blog writing
SEO content
KPI tracking
Data dashboards
We’ve been known to rescue brands, causes, and even cats.
Meet Dojo and Squash. We found one wandering the mean streets of Roanoke and one in a roadside dumpster. That doesn’t make us heroes, but it may give you some insight into what we value and prioritize.
We’re eager to do good in this world. We’re the team that never quits and doesn’t give up on others. Aren’t those the kinds of traits you want in your marketing team? Imagine the care and feeding we’d bring to your brand.
