How we made an impact.
10%
Increase in Enrollment
Virginia Tech
THE OVERVIEW: The Language and Culture Institute connects Virginia Tech with the world advancing the university’s global engagement efforts by facilitating academic linkages across borders, creating strategic international partnerships.
The Agriculture and Applied Economics Masters Program at VT also tapped AccessU for enrollment support during the pandemic.
THE CHALLENGE: The challenge to target ESL students in the competitive marketplace of Northern Virginia created enrollment barriers for VT. So, they called AccessU.
The Agriculture and Applied Economics Masters Program at VT also tapped AccessU for enrollment support during the pandemic.
THE RESULTS: AccessU also developed a comprehensive transit advertising program for the DC-based VT Language and Culture Institute which resulted in a 10% enrollment increase.
Despite a challenging budget, we created a clever digital campaign and a program landing page that help elevate the brand of the program.
