Virginia's Blue Ridge

Project Overview

The Roanoke Valley in Virginia’s Blue Ridge boasts one of the largest metropolitan centers in the Blue Ridge Mountain chain. However, until AccessU and strategic partner Mikula-Harris were hired to rebrand the region, it was relatively unknown as a tourist destination. The brand we helped launch went on to more than 10 years of consecutive record-breaking tourism growth. Along the way, we engineered awardwinning work including content development strategies, tradeshow booths, marketing plans, advertising campaigns, and numerous videos and TV spots.


  • Advertising & Graphic Design
  • Video Creation & Production

Advertising & Graphic Design

Virginia’s Blue Ridge Digital Ads

VBR Digital Ads

Virginia’s Blue Ridge Kiosk

VBR Kiosk Comp

Video Creation & Production

Virginia's Blue Ridge

Challenge Results



AccessU is a highly motivated, qualified team of marketing professionals with a “can-do” spirit that generates detailed “brand-centric” marketing campaigns. They understand how to take the science of marketing and turn it into higher results that generate higher profits.

President Visit Virginia’s Blue Ridge